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All About Fading and How 3M™ Window Films Can Help

The Three Major Causes of Fading

The rays of the sun carry heat, light and ultraviolet (UV) rays through your windows into your home or office. During the summer months in Kansas City, this combination is brutal. Heat, light and UV combined cause 90% of fading on furniture, carpets, drapery, photographs, fine art . . . basically everything in your home or office!

What about the other 10%? In the pie chart below, that 10% is called “Other.” What’s other? It is the heat coming out of your heat registers during the winter, and also the light generated from your lamps and overhead fixtures. Pollutants and humidity are a factor, along with the quality of dyes in your furnishings. There is very little you can do about this 10%. But there is something you can do about the 90%!
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3M Window Films address the major causes of fading

3M Window Films are designed to reduce the effects of solar heat and visible light on your furnishings and will block up to 99.9% of the sun’s harmful UV rays, which are the single largest cause of fading (40%). Depending on the film you choose, 3M Window Films will also block varying percentages of heat and visible light.
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Which 3M Window Film is best?

All 3M Window Films will address the 40% of UV light, even the clear security films. However, there is still the 25% heat and 25% light or glare to control. In general, the darker the film = the less heat and glare coming through your glass = more fade control. However, with some of the newer 3M films, such as the 3M Prestige Series and the Thinsulate™ 75 Climate Control Window Film, quite a bit of heat is controlled with a much lighter film. The Prestige 70 and the Thinsulate™ 75 films are nearly invisible.
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Nothing Completely Stops Fading

3M Window Films are designed to help reduce the major causes of fading (ultraviolet light, visible light, and solar heat), thus prolonging the life of your furnishings, perhaps as much as two to five times. Keep in mind the article(s) to be protected; if they have a typical life of five (5) years then they may last ten (10) years to much longer depending on the performance of the film selected. If you own priceless artwork or a particularly fine piece of furniture, the best solution, in addition to window film, is to place these items in a spot where they will not be exposed to direct sunlight and away from any other heat source (heat registers, etc.)
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The Sun and Skin Cancer

Skin Cancer and premature aging are other possible dangers caused by the sunlight coming through your windows. While ultraviolet B (UVB) rays, the main cause of sunburn, are the strongest in the summer, ultraviolet A (UVA) rays remain constant throughout the year. UVA rays account for up to 95 percent of the UV radiation reaching the Earth’s surface. Although they are less intense than UVB, UVA rays are 30 to 50 times more prevalent, and go through glass, making sun protection necessary indoors as well as out.

The Skin Cancer Foundation has awarded its “Seal of Recommendation” to most 3M Window Film products as effective UV protectants. These products, when applied to your windows, block up to 99% of the sun’s harmful ultraviolet rays and help reduce the risk of sun-induced damage to the skin.

For more information about skin cancer and how window film can help, visit the Skin Cancer website.
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For More Information about 3M Window Films

Please visit our website Firehouse Tint & Clean or, if you live in the Kansas City area, call 913-685-8125. You may also contact us through our website Contact Us page.